I am a big fan of Eleonora Carisi's style and was excited to hear about her brand WHAT'S INSIDE YOU, that she founded in collaboration with italian brand Toy for Joy by Cecilia Cordiale.
The pieces are romantic, sometimes a little more edgy, the lines are simple and feminine, very reminiscent of Eleonora's style. Many are great on their own but have a lot of layering potential.
My personal favorites are the maxi dresses from the SS11 collection and the short navy blue lace dress from the FW11 collection. And guess what? the prices are VERY reasonable, you can still purchase some last pieces from past collections here.
SS12 collection is available for wholesale only, at pink milano.
Photos via joujouvilleroy.com whatsinsideyou.com